It's starting. Despite a bit of time until the school year begins, there is a tangible change on campus. The collective anticipation of the student burden that approaches has a distinct feel and those organizing the earliest activities can be seen buzzing about.
One distinct harbinger of the fall studential return is a massive influx on university-emblazoned clothing items to the book store - to the point that they have a special overflow area to contain the additional stock. Indeed, these items get consumed as fast as they are unboxed and this is one of the few universities I have worked at where university-themed clothing is worn by an astonishing percentage of the people crowding it's walkways and classrooms.
Perhaps because my academic career has never taken me to places where sports is a major campus focus, I have never been one to wear my affiliation on my sleeve, so to speak. I have owned clothing associated with my undergraduate institution, but in three institutions since, I don't recall buying any university clothing. However, I have noticed at my current institution that faculty regularly wear Employment University garments, or adorn their cars with stickers to the same effect.
Am I missing some benefit of getting wrapped up in school spirit, or are other university employees out there similarly non-plussed by being draped in someone's artistic representation of some obscure mascot choice?